Technology may be essential to the real estate<\/a> industry, but customization is the key to excellence. It is the means by which building owners and property managers, as well as tenants, can use technology — the way they can use customized technology — to increase efficiency, improve service and enjoy better peace of mind.<\/p>\n To achieve these goals, there must be an emphasis on mobility, automation and communication. This solution must be, first and foremost, accessible to all devices; it must be available to iOS and Android devices, so users can maximize the smartphone or tablet of their choice.\n\t\t\t\t<\/p>\n Automation must also be, well, automatic. In other words, there is no need for filling out paper forms — technology renders that process obsolete — so building owners and\/or property managers can get real-time alerts from tenants about issues ranging from issues of ordinary repair and maintenance to emergencies that require immediate action. Gone, therefore, is the submission of documents — gone, too, is the need to call someone in vain — when everything is a touch, tap or click from completion.<\/p>\n These strengths enhance communication between tenants and managers, so there is no ambiguity about one person’s expectations and another’s assumptions.<\/p>\n Such are the benefits of a tool like GreenApps, which is as invaluable to building owners as it is indispensable to real estate professionals in general. Indeed, the latter can help the former — the two can help each other — by leveraging the latest technology for the greatest good.<\/p>\n That ambition begins with customization, because a generic application cannot solve the specific needs of a specific number of tenants in a specific building. In contrast, the chance to customize an application for a property or a series of properties — the chance to brand it by making it your own, by featuring your logo and showcasing certain features — is the chance to make technology more relevant to every real estate professional.<\/p>\n This quartet of advantages, from mobility to automation to communication to customization, is a model for modernizing property management. It is also proof that the real estate industry keeps pace with — and in some cases, stays ahead of — developments within the business world as a whole. That fact can increase occupancy rates for a particular property, while retaining tenants and strengthening loyalty among these residents.<\/p>\n A solution for commercial and residential managers alike, this application shows how something so simple can be so disruptive — in a good way — for so many people.<\/p>\n This approach can be a source for further innovation, delivering services that the current system can neither match nor make affordable.<\/p>\n This approach is, in the end, the only approach that matters. It is the sole approach to eliminating a costly and cumbersome system, a system so old that it relies on snail mail and phone calls as its sole means of service.<\/p>\n Let technology lead<\/a> the real estate industry to greater heights and a more consistent record of success.<\/p>\n Let that journey begin now.<\/p>\n Lewis Fein is a writer and commentator about the real estate industry. Based in Los Angeles, you\u00a0may contact him at\u00a0This email address is being protected from spambots. You need JavaScript enabled to view it.<\/span><\/i>.<\/p>\n<\/p><\/div>\n Realtytimes <\/a><\/p>\n","protected":false},"excerpt":{"rendered":"![\"\"\/](\"https:\/\/i0.wp.com\/img.realtytimes.com\/rtimages\/miscellaneous374\/%24file\/greenapps.jpg\")
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