{"id":5828,"date":"2017-08-22T00:00:00","date_gmt":"2017-08-22T00:00:00","guid":{"rendered":"https:\/\/amazingproperty.com.ng\/blog\/a-familiar-brand-is-updating-its-look\/"},"modified":"2017-08-23T09:33:38","modified_gmt":"2017-08-23T09:33:38","slug":"a-familiar-brand-is-updating-its-look","status":"publish","type":"post","link":"https:\/\/amazingproperty.com.ng\/blog\/a-familiar-brand-is-updating-its-look\/","title":{"rendered":"A Familiar Brand Is Updating Its Look"},"content":{"rendered":"

\n<\/p>\n

\n <\/p>\n
<\/p>\n

\"\"In the months ahead, you\u2019ll start to see RE\/MAX offices, advertisements, and yard signs with a\u00a0fresh, new\u00a0branding identity featuring the franchise\u2019s iconic hot air balloon with a modernized typeface. The refresh comes on the heels of the \u201cSign of a RE\/MAX Agent\u201d marketing campaign launched last year, which highlights and celebrates the work of real estate<\/a> professionals.<\/p>\n

\u201cOur new look better represents the enthusiastic entrepreneurs who comprise our network,\u201d says Adam Contos, co-CEO of RE\/MAX. \u201cGreat brands evolve and RE\/MAX is no different. We believe the updated balloon and wordmark will help our agents grow their business and give them an even bigger competitive advantage in digital, social media and mobile marketing.\u201d<\/p>\n

Pete Crowe, RE\/MAX\u2019s senior vice president of communications and marketing, calls the changes an \u201cevolution\u201d rather than a \u201crevolution,\u201d a first for the 44-year-old brand. The update also aims to appeal to real estate\u2019s growing base of millennial-aged buyers and sellers. Millennials have made up the largest group of home buyers nationwide for four straight years, at 34 percent of all buyers.<\/p>\n

\u201cBuyers who are 36 years old and younger continue to purchase homes at a higher rate than other age groups,\u201d says Crowe. \u201cAt the same time, real estate tools and technologies have drastically changed the way we help people buy and sell houses<\/a>. The refreshed brand is a proactive move to continue to position RE\/MAX agents as industry leaders for the home buyers and sellers of today and tomorrow.\u201d<\/p>\n

Source: <\/em>RE\/MAX, LLC<\/em><\/p>\n<\/div>\n<\/div>\n

Realtors.org <\/a><\/p>\n","protected":false},"excerpt":{"rendered":"

In the months ahead, you\u2019ll start to see RE\/MAX offices, advertisements, and yard signs with a\u00a0fresh, … A Familiar Brand Is Updating Its Look<\/span>Read more<\/a><\/p>\n","protected":false},"author":1,"featured_media":5829,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"advanced_seo_description":"","jetpack_seo_html_title":"","jetpack_seo_noindex":false,"jetpack_seo_schema_type":"","_jetpack_newsletter_access":"","_jetpack_dont_email_post_to_subs":false,"_jetpack_newsletter_tier_id":0,"_jetpack_memberships_contains_paywalled_content":false,"_jetpack_feature_clip_id":0,"_jetpack_memberships_contains_paid_content":false,"footnotes":"","jetpack_publicize_message":"","jetpack_publicize_feature_enabled":true,"jetpack_social_post_already_shared":true,"jetpack_social_options":{"image_generator_settings":{"template":"highway","default_image_id":0,"font":"","enabled":false},"version":2},"jetpack_post_was_ever_published":false},"categories":[4],"tags":[695,1403,15239,12908,543,127,617,489,1004,41,818,84,479,61,15309],"class_list":["post-5828","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-opportunities-in-new-markets","tag-agent","tag-buy","tag-chase","tag-home","tag-home-buying-guide","tag-homes","tag-house","tag-houses","tag-marketing","tag-property","tag-real","tag-real-estate","tag-realtor","tag-seller","tag-ups"],"jetpack_publicize_connections":[],"jetpack_featured_media_url":"https:\/\/i0.wp.com\/amazingproperty.com.ng\/blog\/wp-content\/uploads\/2017\/08\/REMAX_mastrBalloon_RGB_R_low.jpg?fit=1024%2C1299&ssl=1","jetpack_sharing_enabled":true,"jetpack-related-posts":[{"id":2381,"url":"https:\/\/amazingproperty.com.ng\/blog\/zillow-trulia-homes-redfin-or-realtor\/","url_meta":{"origin":5828,"position":0},"title":"Zillow, Trulia, Homes, Redfin, or Realtor","author":"Amazing Property","date":"March 22, 2017","format":false,"excerpt":"\u00a0 The SP200 sincerely reckons with what power means. When you analyze real estate, Zillow\u2019s presence online benefits buyers, sellers, and real estate agents. Not only is Spencer Rascoff the most powerful real estate leader, according to the The Swanepoel Power 200\u00a0(SP200) but he is a multi-millionaire. My boss the\u2026","rel":"","context":"In "Property owner"","block_context":{"text":"Property owner","link":"https:\/\/amazingproperty.com.ng\/blog\/category\/property-owner\/"},"img":{"alt_text":"","src":"https:\/\/i0.wp.com\/amazingproperty.com.ng\/blog\/wp-content\/uploads\/2017\/03\/2d6803afd5264e6624db5e973e8bc447_S.jpg?fit=424%2C343&ssl=1&resize=350%2C200","width":350,"height":200},"classes":[]},{"id":5893,"url":"https:\/\/amazingproperty.com.ng\/blog\/5-marketing-and-advertising-skills-every-agent-should-own\/","url_meta":{"origin":5828,"position":1},"title":"5 Marketing and Advertising Skills Every Agent Should Own","author":"Amazing Property","date":"August 22, 2017","format":false,"excerpt":"Are you a realtor ? Here 5 marketing and advertising skills every realtor should know. \u00a0 The Council of Residential Specialists kicks off its fifth annual CRS Week on Monday, Sept. 11, offering five free webinars to all real estate professionals as a sampling of CRS education and credit toward\u2026","rel":"","context":"In "RealEstate"","block_context":{"text":"RealEstate","link":"https:\/\/amazingproperty.com.ng\/blog\/category\/realestate\/"},"img":{"alt_text":"2017crsweekdated.png","src":"https:\/\/i0.wp.com\/amazingproperty.com.ng\/blog\/wp-content\/uploads\/2017\/08\/2017crsweekdated.png?fit=1200%2C500&ssl=1&resize=350%2C200","width":350,"height":200,"srcset":"https:\/\/i0.wp.com\/amazingproperty.com.ng\/blog\/wp-content\/uploads\/2017\/08\/2017crsweekdated.png?fit=1200%2C500&ssl=1&resize=350%2C200 1x, https:\/\/i0.wp.com\/amazingproperty.com.ng\/blog\/wp-content\/uploads\/2017\/08\/2017crsweekdated.png?fit=1200%2C500&ssl=1&resize=525%2C300 1.5x, https:\/\/i0.wp.com\/amazingproperty.com.ng\/blog\/wp-content\/uploads\/2017\/08\/2017crsweekdated.png?fit=1200%2C500&ssl=1&resize=700%2C400 2x, https:\/\/i0.wp.com\/amazingproperty.com.ng\/blog\/wp-content\/uploads\/2017\/08\/2017crsweekdated.png?fit=1200%2C500&ssl=1&resize=1050%2C600 3x"},"classes":[]},{"id":5759,"url":"https:\/\/amazingproperty.com.ng\/blog\/century-21-names-new-ceo\/","url_meta":{"origin":5828,"position":2},"title":"Century 21 Names New CEO","author":"Amazing Property","date":"August 17, 2017","format":false,"excerpt":"Former Zillow exec Nick Bailey is taking the reins of franchise giant Century 21 as its new president and chief executive officer. Bailey has more than 20 years of experience in the real estate industry in franchising, brokerage, and management technology, and as a licensed broker. Bailey first became licensed\u2026","rel":"","context":"In "Opportunities In New Markets"","block_context":{"text":"Opportunities In New Markets","link":"https:\/\/amazingproperty.com.ng\/blog\/category\/opportunities-in-new-markets\/"},"img":{"alt_text":"","src":"https:\/\/i0.wp.com\/amazingproperty.com.ng\/blog\/wp-content\/uploads\/2017\/08\/Nick%20Bailey_headshot.jpg?fit=300%2C300&ssl=1&resize=350%2C200","width":350,"height":200},"classes":[]},{"id":2811,"url":"https:\/\/amazingproperty.com.ng\/blog\/strong-building-activity-tests-agents\/","url_meta":{"origin":5828,"position":3},"title":"Strong Building Activity Tests Agents","author":"Amazing Property","date":"March 31, 2017","format":false,"excerpt":"Even as real estate professionals across the country grapple with a persistent shortage of homes available for sale, some agents are facing a different kind of challenge: convincing buyers to consider existing properties when builders are briskly turning out new homes a short distance away. That\u2019s the situation in the\u2026","rel":"","context":"In "Opportunities In New Markets"","block_context":{"text":"Opportunities In New Markets","link":"https:\/\/amazingproperty.com.ng\/blog\/category\/opportunities-in-new-markets\/"},"img":{"alt_text":"","src":"","width":0,"height":0},"classes":[]},{"id":2612,"url":"https:\/\/amazingproperty.com.ng\/blog\/welcome-30-under-30-class-of-2017\/","url_meta":{"origin":5828,"position":4},"title":"Welcome, 30 Under 30 Class of 2017","author":"Amazing Property","date":"March 27, 2017","format":false,"excerpt":"Kara ChenKeller Williams of Central PA EastHummelstown, Pa. Henry EdelsteinColdwell Banker Burnet\u2028St. Paul, Minn. Karen ElmirCervera Real Estate Inc.Miami Ashton ErnstKeller Williams Realty PeachtreeAtlanta Corinne FalesRedefined Realty AdvisorsDelafield, Wis. Lucy FeichtLou Realty Group\u2028St. Louis Saria FinkelsteinKeller Williams PartnersPlantation, Fla. Ryan GillenIrongate Inc., REALTORS\u00aeWaynesville, Ohio Ryan GlassGibson Sotheby\u2019s InternationalBoston Grant LopezRE\/MAX\u2026","rel":"","context":"In "Opportunities In New Markets"","block_context":{"text":"Opportunities In New Markets","link":"https:\/\/amazingproperty.com.ng\/blog\/category\/opportunities-in-new-markets\/"},"img":{"alt_text":"","src":"","width":0,"height":0},"classes":[]},{"id":7841,"url":"https:\/\/amazingproperty.com.ng\/blog\/nar-leaders-are-well-represented-in-power-rankings\/","url_meta":{"origin":5828,"position":5},"title":"NAR Leaders Are Well-Represented in Power Rankings","author":"Amazing Property","date":"January 18, 2018","format":false,"excerpt":"Pres. Elizabeth Mendenhall Elizabeth Mendenhall has become the first president of the National Association of REALTORS\u00ae to make a repeat appearance on the annual Swanepoel Power 200 list of the most powerful leaders in residential real estate. Mendenhall, a sixth-generation practitioner, is the CEO of RE\/MAX Boone Realty in Columbia,\u2026","rel":"","context":"In "Opportunities In New Markets"","block_context":{"text":"Opportunities In New Markets","link":"https:\/\/amazingproperty.com.ng\/blog\/category\/opportunities-in-new-markets\/"},"img":{"alt_text":"Elizabeth Mendenhall President 2018.jpg","src":"https:\/\/i0.wp.com\/amazingproperty.com.ng\/blog\/wp-content\/uploads\/2018\/01\/Elizabeth-Mendenhall_President-2018.jpg?fit=400%2C530&ssl=1&resize=350%2C200","width":350,"height":200},"classes":[]}],"_links":{"self":[{"href":"https:\/\/amazingproperty.com.ng\/blog\/wp-json\/wp\/v2\/posts\/5828","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/amazingproperty.com.ng\/blog\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/amazingproperty.com.ng\/blog\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/amazingproperty.com.ng\/blog\/wp-json\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/amazingproperty.com.ng\/blog\/wp-json\/wp\/v2\/comments?post=5828"}],"version-history":[{"count":0,"href":"https:\/\/amazingproperty.com.ng\/blog\/wp-json\/wp\/v2\/posts\/5828\/revisions"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/amazingproperty.com.ng\/blog\/wp-json\/wp\/v2\/media\/5829"}],"wp:attachment":[{"href":"https:\/\/amazingproperty.com.ng\/blog\/wp-json\/wp\/v2\/media?parent=5828"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/amazingproperty.com.ng\/blog\/wp-json\/wp\/v2\/categories?post=5828"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/amazingproperty.com.ng\/blog\/wp-json\/wp\/v2\/tags?post=5828"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}